Client: Urban Outfitters

Industry: Fashion

Spring Collection Commercial

Trend-setting retailer Urban Outfitters made its name selling streetwise fashion (and attitude!) that attracts consumers of all lifestyles. Showcasing our art direction and video production capabilities, we produced a spec commercial for the brand’s 2011 Spring collection. Gritty video, washed out lighting, and indie pop music infused the video with clothing brand’s signature look and feel. The final product captured Urban Outfitter’s irreverent attitude while generating considerable buzz about their latest fashions.