Creative Director Anthony Wiktor Featured In Adonit's New "Create" Campaign

 

Through their "Create" campaign, Adonit, a cutting edge consumer creative-technology start-up, is redefining the way we think of "creators." By assembling a group of leading artists, designers, engineers, writers, educators and entrepreneurs, Adonit is seeking to highlight how people across the creative spectrum are using technology to expand productivity and creation in their respective crafts.

In the field of design, they're tapping into the visionary mind of Starmen's Creative Director, Anthony Wiktor, to better understand his unique creative process.

It's human nature to Create. Early on in life we seek out tools to help us grow ideas into reality. We start with crayons and building blocks, and later in life progress to paint brushes and protractors. We are more than consumers. We are all creators at heart, and to create in today’s digital world, we need tools that empower us to make, build, and develop our ideas. -Adonit.net

Anthony, who is featured in Adonit's new commercial, teamed up with the start-up to offer a fresh perspective on the concepts and practical technological application of graphic design, content strategy, and web development."I was honored to work with Adonit and I appreciate the opportunity to be recognized outside of my technical abilities," Anthony said, "first and foremost I'm a creator. I'm an artist."

Adonit absolutely agrees, and, in fact, this very idea as the springboard for their new campaign: "We believe creativity is found in more than just artists, painters, and musicians. Creators are anyone searching for new solutions to get more out of life."

Anthony's favorite Adonit tool is the JotFlip, a precision stylus and fine pen. Check out the full line of Adonit products at Adonit.net and start creating!!

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