Nike's World Cup 2010 Commercial

 

'Write the Future' Has Arrived

The new 3-minute Nike advert was released earlier this week with much anticipation. To sum it up... it's an adventure that will take you on the field and into the lives of the world's most popular football stars and how their play has a global effect. The spot even has cameo's from some of Nike's other global stars like Kobe Bryant and Roger Federer.

Nike's VP-Brand and Category Management Trevor Edwards went so far to declare this ad "among the best we've ever done," no small statement from a company renowned as a master of the form.

This is just the beginning to the battle of the creative campaigns ignited by the enthusiasm building up to the World Cup in South Africa. From the looks of it, it's going to a wild ride... Enjoy!

Hugh Hefner Saves The Hollywood Sign

 

Hollywood Sign Saved

It's an iconic landmark we at STARMEN see everyday outside our window, the Hollywood Sign is truly one of the most recognizeable symbols of the California dream. A symbol that coined the phrase, "The land of opportunity". Well today, thanks to Hugh Hefner, Playboy magazine founder and iconic Hollywood figure himself, the peak has been saved!

The sign is Hollywood’s Eiffel Tower, this sign represents the dreams and aspirations of people around the world. Mr. Hefner said on Monday."

The landmark Hollywood sign will stand, unobscured, on scrub-covered slopes overlooking production studios and palm trees here, thanks to a $900,000 donation by Hugh Hefner in the ninth inning of a yearlong effort by conservationists to protect the hilltop around the sign from developers. The gift from Mr. Hefner, the founder of Playboy magazine, closed the gap in donations to meet the $12.5 million price that the Trust for Public Land had agreed to pay for the 138-acre parcel on the hilltop, called Cahuenga Peak. Million-dollar donations came from the Tiffany & Company Foundation and Aileen Getty, and hundreds of thousands of dollars were raised online and at bake sales and lemonade stands. The deadline was the end of this month.

The Chicago Connection

Ironically enough the Hollywood sign you see today exists because Hugh Hefner raised the money in 1978 to re-build it. The land was originally bought in 1940 by industrialist Howard Hughes and after Hughes died, his estate sold the property in 2002 to a group of Chicago investors who intended to use the land to build luxury residences. Hugh Hefner is originally from Chicago, which is also home to the Playboy headquarters.

More info go to savehollywoodland.org

CONFIRMED: Apple 4G iPhone Unveiled

 

UPDATE: Gizmodo Editor Jason Chen Arrested, Home Searched And Computers Seized. The lost iPhone investigation begins...

UPDATE: Yes, it has been confirmed by numerous sources in news and media including online that Apple lost the next iPhone, in a bar.

Is this real? Could it be, that one of Steve Jobs secret service agents was sleeping in Cupertino? How did this slip through the cracks? Easy. Disguise it with a Belkin 3GS case. Though it's unofficially unconfirmed, there's a strong chance this is the next iPhone. Gizmodo, a high-reputable online source and popular blog for all things technology, recently posted this discovery.

You have to see to believe! www.gizmodo.com

Adobe Creative Suite 5 Launches Today

 

UPDATE: Preview the latest features in Adobe Creative Suite 5 Design Premium. What is Design Premium?

We've been invited to attend the online global launch event taking place right now. Check back with us a little later has we'll have all the latest, up-to-date inside features and news regarding your favorite Adobe programs... for now here's a sneak peek.

Happy St. Patty's Day!

 

You may have caught it already as today’s CREATIVITY Pick of the Day, but here’s another stellar outdoor idea for McDonald’s out the ad agency Leo Burnett, Chicago.

This installation was placed on the banks of the Chicago River, which is dyed green each year in celebration of  St. Patrick’s Day.  A perfect way to promote McDonald’s seasonal Shamrock Shake! See more pics of this annual tradition here.

Happy St. Patty’s Day! Be Safe! Now, time to get ourselves a Shamrock Shake!

Couture Glamour Returns to Hollywood

 

Before Angels became synonymous with lingerie, Hollywood’s elite wore Juel Park Lingerie. Started in the Roaring Twenties, Juel Park designed lingerie for women like Elizabeth Taylor, Marilyn Monroe, Ava Gardner and Katherine Hepburn.  Over the years, the Juel Park has passed down through the ranks of talented women; and now, the youngest partner is ready to make a comeback.

STARMEN found their history very engaging and applicable in our day and age – all can be revived!  We’re excited to help Juel Park sponsor their new launch and showcase the growth of their company! To honor the many proud survivors and to remember the family and friends lost to breast cancer, proceeds from this event will benefit the Susan G. Komen for the Cure Foundation.

For event details, please visit: http://www.juelpark.com/launchevent/