Naked Juice: Good Sustainable Packaging

A Recycling Revolution - All Naked Juice Flavors Now Available In New reNEWabottle® Packaging

Naked Juice initially unveiled the reNEWabottle in 2009 for its 32-oz. bottles—the first nationally distributed beverage to do so. The reNEWabottle, also known as rPET (renewable polyethylene terephthalate),is made of 100% post-consumer recycled content. These PET bottles are plastic coded #1, which is easily recycled and clear—showing off the vibrant juice inside. This seems to be the new responsible trend in design which other brands have been incorporating into their packaging.

The transition to the reNEWabottle helps Naked Juice to reduce its overall carbon footprint and will save more than 12,000 cubic meters of space in landfills. Using recycled bottles instead of virgin PET will also reduce the bottle’s greenhouse gas emissions by 35 percent, the equivalent of saving more than 500,000 gallons of gas a year.

Every Bottle Counts

1 MILLION

Pounds per year, reducing virgin plastic consumption

8,192 BARRELS

Oil saved per year (equivalent of taking 497 cars off of the road)

When Naked Juice finishes transitioning its entire line, virgin plastic consumption will be reduced by 8.1 million pounds per year, saving 57,000 barrels of oil every year—the equivalent of taking 3,460 cars off of the road.

To learn more about the Naked Juice reNEWabottle visit www.nakedjuice.com